31.03.2026
Torsten Zelleröhr, the long-standing head of the Media Sales department, is leaving Lebensmittel Praxis Verlag (LPV) effective March 31, 2026. The publishing manager looks back on a 25-year career at the renowned trade publisher for the food industry, which is now part of the Landwirtschaftsverlag Münster group of companies.
He started as an advertising coordinator on April 1, 2001, followed by his role as advertising manager for the trade magazine Convenience Shop, the leading newspaper for new channels and e-food. In this role, he was responsible for the brand’s cross-media marketing. Since 2016, Torsten Zelleröhr has headed the Media Sales department and has therefore been responsible for LPV’s entire portfolio. In addition, the publishing business professional has been a member of the company’s management board since 2022.
Under his responsibility, LPV’s Media Sales offerings were significantly expanded and new cross-media formats were introduced.
“Torsten Zelleröhr has always advanced his responsibilities with entrepreneurial thinking, great creativity, and full commitment. In particular, he professionalized the department structure and established future-proof pre-sales, sales, and after-sales structures. Based on sound market analysis, compelling sales materials and tailor-made offers are developed. This requires teamwork, which is why this sales professional has always placed great value on thinking and acting across teams and departments. Lebensmittel Praxis Verlag owes Torsten Zelleröhr a great deal and wishes him all the best for the future,” says Dr. Ludger Schulze Pals, Managing Director of LPV, honoring the skills and achievements of the long-standing Media Sales expert.
Torsten Zelleröhr is leaving the company by mutual agreement and at his own request in order to pursue new professional goals.